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Customer Acquisitions

Increase your competitive advantage in today’s challenging market by identifying and reaching the right customers, whether businesses or consumers. Evaluate risk better and meet more of your goals using powerful risk models, including many industry-specific models, behavioural and rules-based models, as well as customised models specific to your business.

Make better decisions about consumer credit

Make more strategic and informed decisions when evaluating the credit of prospects with solutions including:

  • TransUnion Credit Bureau Score (or Empirica)—Empirica enables you to predict the likelihood of a debtor going four or more months into arrears during the next 12 months. A credit risk assessment tool developed jointly by TransUnion and FICO International, this score evaluates consumer profiles to produce a numeric risk score. Empirica has various levels, including expansion scores that can empower credit providers to extend credit responsibly to consumers without extensive credit histories.
  • Affordability Model—A credit provider can use this model within their own application and interpretation to comprehensively assess a consumer’s current financial state in terms of income and expenditure. The aim is to assess current affordability and determine an affordable monthly instalment.
  • Income Estimator—This model estimates a consumer’s gross monthly income, providing a basic indication of the financial means available.
  • Financial Stability Model—A credit provider can assess the stability of a consumer’s financial state, particularly in terms of the consistency of income source.

Get better insight into business customers

Our powerful data, expertise and technology can help you be more selective—reducing exposure and improving profitability—in these and other ways:

  • Predictive business scores—Determine if a supplier, potential business partner or client will be in business for the long term. Our business scores use expert analytics to predict if a business will experience financial stress in the next year.
  • Customised risk modelling—Our risk models simplify the ability to make sound, confident, consistent decisions. With our advanced analytical expertise we can develop models tailored to your business strategy and specific to your population, so you can manage risk better while taking greater advantage of opportunities. Our customised models can also help you streamline application processes and improve your overall debtor management.
  • Risk decisioning platform—Integrate our advanced decisioning capabilities with your customer touch-points and multiple data sources for fast access to information and insight. We extract the relevant data, integrate it into a single, real-time view of the customer and deliver a fast, informed decision. Choose our basic or standard decisioning service, or our advanced customised service. All of our decisioning platforms can interface with your systems and processes.

Industry-specific solutions reduce risk and simplify processes

Companies in a wide range of industries are improving their performance in these and other ways with TransUnion solutions:
  • Insurers manage risk more effectively using the Insurance Data System—an extensive repository of current data including policy, claims and vehicle-related information. Insurers are also relying on our advanced analytic and decisioning, highly predictive data and insurance expertise to determine the appropriate products and premiums for policyholders.
  • In healthcare, the Medical Schemes Forensic Database provides current and previous membership details to set premiums and waiting periods.
  • The motor vehicle industry uses Vehicle Verifications to confirm manufacturing particulars, any current financing arrangements, a stolen indicator, and mileage and odometer histories.
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