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The Q4 2024 TransUnion Vehicle Pricing Index

The VPI measures the relationship between the price increases for new and used passenger vehicles, drawing from 15 top-volume manufacturers.

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TransUnion’s latest Vehicle Pricing Index (VPI) integrates data sourced from NAAMSA, SACRRA and expert intelligence from TransUnion Automotive. Enabling you with a more accurate and comprehensive view of key vehicle pricing, financing and consumer trends shaping the South African automotive market in 2025.

With consumer affordability under pressure, shifting financing dynamics and the continued rise of flexible ownership models you need the right intelligence to make decisions that unlock sustainable growth smarter, faster.

Get the latest data and expert analysis on the shifting South African automotive market.

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VPI Q4 2024: Results

VPI Q4 2024: Results

TransUnion_VehiclePricingIndex_Web

Rising affordability concerns continued to shape the South African automotive market in Q4 2024. Used vehicle financing outpaced new vehicle financing at a ratio of 1.56:1 as consumers sought more cost-effective options. While new vehicle prices increased 1.7% due to supply chain constraints, used vehicle prices declined 2.8%, making pre-owned vehicles an increasingly attractive choice.

Alternative ownership models, including leasing, subscriptions and rent-to-buy agreements, gained traction, particularly among younger buyers seeking flexible financing solutions.

Despite a challenging economic environment, new vehicle finance agreements grew 12.7% year over year, with mid-range financing (R250,000–R750,000) accounting for more than 65% of total financed vehicles.

 

 

Marcia-Mayaba

"As affordability remains a key challenge, the demand for used vehicles and alternative financing models is reshaping the automotive industry. While economic pressures persist, potential interest rate cuts and digital-first financing solutions could support new vehicle sales in the coming months. Lenders and dealerships must adapt their strategies to align with evolving consumer preferences and the growing appetite for flexible ownership models.” - Marcia Mayaba, Sales Vice President: Auto Information Services 

 

 

VPI Q4 2024: Market Context and Dynamics

TransUnion_VehiclePricingIndex_Web
TransUnion_VehiclePricingIndex_Web

VPI Q4 2024: Assets

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